We use cookies and other technology to improve your experience on our website. If you would like to opt out, use "Your Privacy Choices" link in the footer.
We connect you more meaningfully to Walmart customers
Accelerate your growth by advertising with America’s largest omnichannel retailer.1
We are taking retail media to the next level
We put Walmart’s scale, reach and proprietary customer data to work for advertisers of all sizes. With access to our closed-loop measurement, you can track your campaign’s impact on sales across Walmart’s site and app, in our stores, and, for some campaigns, in the rest of the market.
We’re taking retail media to the next level
No other platform can correlate online & in-store activity at scale like Walmart. Our closed-loop system provides a holistic view of Walmart customer behavior & creates accountable, measurable results for your business.
Products & Services
Whatever your goals, whether you’re a Marketplace seller or a global brand, we can help you discover new ways to connect with and engage Walmart customers.
Sponsored Search
Onsite Display
Offsite Media
In-store
Brand Shop and Shelf
Stand out and be discovered
Help Walmart customers find your products as they search and browse our site and app. Static and video ads appear in prominent, high-traffic placements in search results and/or on browse, category, item and pre-checkout pages.
Insights
Explore videos, interviews & case studies to see how Walmart Connect is developing seamless omni-shopping experiences & innovating for the future.
Sources: 1Fortune, August 2023. 2Walmart first-party data; Feb. 1, 2023–Jan. 31, 2024 (note: this includes both store-only and omni-customers). 3Walmart first-party data, 2024.