Grow with
Small Business webinars
Join Walmart Connect experts as they share proven advertising tips and strategies to help you grow your business.
Expert-led sessions to help you grow
Live and on-demand sessions
Join live webinars with Walmart Connect experts or watch on-demand sessions at your own pace.
Content for every experience level
Get support for every stage of your advertising journey. From first campaigns to full-funnel strategies built to scale.
Free and easy to access
Create an account in the Walmart Connect Academy, then register to attend any of our upcoming webinars for free.
LIVE SESSION | April 28, 11am PT / 1pm CT / 2pm ET
Intro to Sponsored Products
Learn how Sponsored Search improves visibility for your products, why retail readiness matters, and how to launch your first campaign from a clear starting point.
LIVE SESSION | May 14, 11am PT / 1pm CT / 2pm ET
Moving Beyond Sponsored Products
Understand when to expand beyond Sponsored Products, and how to get started with Sponsored Brands and Sponsored Videos. Learn best practices for setup and how to test and scale Sponsored Brands and Sponsored Videos to meet your goals.
LIVE SESSION | June 16, 11am PT / 1pm CT / 2pm ET
Improving Campaign Performance
Get to know the common reasons why campaigns under-deliver and how to improve performance. You’ll learn small adjustments that can help strengthen consistency over time, and leave this session well equipped to optimize campaigns going forward.
LIVE SESSION | June 30, 11am PT / 1pm CT / 2pm ET
Ask Connect About Your First Campaign
If you’ve needed help with campaign setup, this session is for you. Get real-time answers to your questions from our experts. This session will prime you with the essentials to launch your first campaign with confidence.
Coming soon
ON-DEMAND | Available Now
Ready, Set, Sparkle: How To Maximize Your Holiday Campaigns
Check out our Holiday Readiness webinar with key insights to help you prepare for the holiday season. Explore real world examples and learn strategies to drive product visibility and spark sales during high traffic months.
