Let's spark sales.
Advertising for businesses of all sizes with America’s #1 retailer.1
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What's new
The new Walmart Connect website is live — built to help you reach more customers, grow your brand, and achieve your goals with clarity and confidence in 2026.
Discover how Sweet Hearts turned new fashion styles into new customers — and faster sales growth with an always-on strategy.
Need a campaign boost? Discover Sponsored Search optimization tips designed for new advertisers.
Turn millions of shopping moments into your next sale
Help reach customers at every touchpoint — on the Walmart site, app and in stores — with data-driven advertising that scales.
Grow your business with the scale, solutions and signals only Walmart can deliver
Expansive scale to reach shoppers everywhere
Turn inspiration into impact with ad formats — from digital to in-store placements — aligned to every step of the customer’s omnichannel journey.
Insights and stories to spark your next move
Footnotes & citations
1. Kantar and National Retail Federation (NRF) as cited in press release, July 2024; based on 52/53-week annual retail sales.
2. Walmart annual report papers, March 14, 2025.