Note: As of June 2020, Walmart Online Grocery has been rolled into one Walmart app and renamed Pickup & delivery.
As you can imagine, due to the current environment surrounding COVID-19, demand has surged in certain product categories in-store and online, resulting in higher-than-average out-of-stock rates as well as limited availability of pickup times. While we are working to replenish those items quickly, we want to ensure the best experience for our customers. As a result, we have paused the following:
These campaigns will be paused for the foreseeable future while we continue to monitor the situation daily. We will continue to extend the same guidelines we outlined for all Display campaigns, including creative that meets sensitivity guidelines. Additionally, we are also monitoring ROAS to ensure there is no disruption and that our ads are continuing to drive optimal performance.
For more details on how Walmart is responding to COVID-19, visit our
Walmart Media Group